The use of sketches, renderings and technical drawings to convey ideas about store interiors, shops, fixtures and presentations remains as important as ever today, as the approval process for any new project or design frequently involves a host of entities and players who would all benefit from viewing a depiction of the component under consideration. For such occasions, I can develop illustrations from sketches, blueprints or verbal or written descriptions, and can refine them as line drawings enhanced with pen & ink, colored pencil, markers or software programs.

Illustration of Macy's interior by dan melvin

illustration | department store interior

Illustration of graphic design for Peet's by dan melvin

illustration and graphic design | store concept

Illustration for DFS pen shop by dan melvin

illustration | specialty shop