environmental design

A successful retail environment is really about the ambience achieved by offering the best product on the right fixtures fabricated of suitable colors and materials, and providing appropriate lighting and sound. While this may seem like a simple process, it requires a combination of vision, heightened sense of esthetics, technical know-how gained through years of experience, and confidence that the impact of the completed design will engage the customer.

illustration of environmental design for DFS by dan melvin

environmental design | shop concept

Image of Gianfranco Lotti shop by DFS environmental design by dan melvin

environmental design | leather goods shop

Illustration of environmental design solution for DFS by dan melvin

environmental design | shop proposal